Case Study

Challenge

A prominent Bay Area real estate firm was grappling with unsustainably high telecom costs. For years, the company had relied on AT&T services and legacy analog lines to support its offices, but these contracts had grown outdated and increasingly expensive. The accounting team flagged telecom spend as one of the top recurring costs straining the company’s operating budget. Executives were frustrated that valuable resources were tied up in inflated telecom bills rather than fueling growth initiatives. However, they lacked the time and leverage to renegotiate contracts or navigate the complexities of alternative carrier options.

With telecom expenses consuming a disproportionate share of overhead, the leadership team feared they were missing out on opportunities to expand their portfolio and invest in revenue-generating projects.

Solution

Direct Source IT was brought in to conduct a detailed audit of the firm’s telecom environment. Our experts reviewed existing AT&T contracts, analyzed usage data, and benchmarked the client’s spend against market rates.

Through this process, we uncovered multiple opportunities to reduce costs without compromising service quality. Leveraging our carrier relationships, we renegotiated contracts to achieve significantly better terms, while also eliminating unnecessary analog lines. Importantly, we handled all negotiations and transitions directly with the carrier, ensuring the client avoided the administrative burden of managing the process themselves. Our role was not only to identify savings but also to make sure the implementation of changes was seamless and risk-free.

Results

The outcome was transformational: the company achieved a 50% reduction in its AT&T costs and analog line expenses, generating six-figure annual savings. This was not a one-time benefit—the reduced costs became a recurring financial advantage that strengthened the firm’s bottom line year after year. With its overhead significantly reduced, the company reinvested the freed-up capital into core growth activities, including expanding its property portfolio and boosting marketing initiatives.

The leadership team described the savings as a “game-changer,” enabling them to grow more aggressively while maintaining fiscal discipline. By cutting unnecessary costs and modernizing telecom operations, the company unlocked new opportunities to scale its business sustainably.